Case studies

Xenon

2021–2024

A multinational private venture fund, supporting its portfolio companies. Metric Fire was one of them.

Xenon

Xenon is a multinational private venture fund where I provided support for portfolio companies. Metric Fire was one such company.

Metric Fire brand work

The primary challenge for Metric Fire was achieving distinctive brand recognition in a saturated market while keeping marketing costs low.

Metric Fire mascot

To address this, we developed a unique and memorable brand mascot—a caveman who discovers Metric Fire's analytics as revolutionary as the discovery of fire, ensuring high recall and continuity of demand efficiently.

Metric Fire campaign artwork
"Thanks to reasonable pricing, each developer can easily monitor this application without any advanced configuration. It works very well for us." – Bartosz Olchowka, Chief Product Officer